Nike expands into luxury jewelry for Holiday 2026
Nike is launching its first major fine jewelry collection for Holiday 2026, featuring diamond-encrusted Swoosh designs and a $5,750 Air Force 1 pendant.
Nike is unveiling a new jewelry collection set to arrive for the 2026 holiday season. The move marks the brand's first major expansion into fine accessories beyond footwear, with pieces priced from $165 to $5,750. The Nike Swoosh jewelry collection is expected to arrive around the holiday season, adding pendants, necklaces, and earrings to its Holiday 2026 lineup.
High-end pieces include diamond-encrusted Swoosh designs and Air Force 1 pendant
The collection features premium items such as a jeweled Air Force 1 pendant necklace priced at $5,750. This standout piece is part of the Pave collection, which includes an Air Force 1 charm on a chain with an upper flooded in small diamonds. Other Pave items are a gold chain necklace with a diamond-encrusted Swoosh emblem and Swoosh-shaped stud earrings covered in diamonds.
Collection spans pendants, earrings, and huggie styles in silver and gold
The lineup includes a wide range of styles and materials. Prices start at $165 and go up to $5,750. The collection will feature necklaces and hoop earrings in its first release.
| Product Name / Style | Price | Material Details |
|---|---|---|
| Nike Air Force 1 Pendant Necklace | $5,750 | Diamond-covered charm |
| Nike Swoosh Necklace (NPMW30-AAN) | $1,750 | Diamond-encrusted Swoosh emblem |
| Nike Swoosh Earrings (ESMW30-AAN) | $995 | Diamond-covered studs |
| Nike Air Max 1 Necklace (NPFT10-SAA) | $395 | Not specified |
| Nike Futura Pendant Necklace (NPFW20-SFF) | $285 | Not specified |
| Nike Swoosh Earrings (EOFW10-SFF) | $295 | Not specified |
| Swoosh Hoop Earrings (14k gold vermeil) | $295 | 14k gold vermeil |
| Swoosh Hoop Earrings (rhodium plated) | $225 | White rhodium plating over S925 sterling silver |
| Nike Swoosh Huggie Earrings Gold (EGWW10-SAA) | $195 | Not specified |
| Nike Swoosh Huggie Earrings Silver (EGWW10-SFF) | $165 | Not specified |
| Silver necklace version | $165 | S925 sterling silver, 22mm Swoosh on curb chain |
The Swoosh Hoop Earrings measure 29mm and use a hinged snapback post to close. The silver necklace version features a 22mm Swoosh on a thin curb chain that adjusts between 42.5cm and 52.5cm. A gold-vermeil version of that necklace is also expected.
Designed for unisex wear with care guidelines for longevity
The jewelry is designed for unisex, one-size-fits-all wear. Men’s and women’s versions of the pieces are planned. Nike provides specific care instructions to maintain the finish. "Nike recommends avoiding perfume, lotion, chlorine, and harsh chemicals, along with giving the jewelry a light cleaning after heavy sweating," the company said.
The collection will be available through Nikeonline in unisex one-size-fits-all sizing.
