Sources and methods
The kicksandcolourways site operates by aggregating news from published feeds and searchable indexes of established news publications that cover its core subject area: the footwear silhouette and its colourway, tied to a release date. These sources are monitored for announcements, updates, and reports relevant to the sections of the site, such as Sneakers, Releases, and Collaborations. Each identified story is processed with automated assistance to extract its core facts. It is then summarised and rewritten into a concise report, which is always credited to the original publication.
All rewritten news reports are predicated on information confirmed by multiple independent publications. When a purported fact, such as a release date or a collaboration detail, appears in only one publication, it is treated as unverified. It is not presented as a stable fact on the site until corroborated by further reporting. This multi-source verification is a cornerstone of the editorial process for news content.
The site’s reference pages, such as those for a Silhouette, Colourway, or Collaboration, are built differently. They are constructed only from information that has become stable and is widely reported, such as a finalised release date or confirmed designer. These pages centre on a standardised facts table. Each reference page is typically accompanied by a single, credited official or press photograph. The core text is written to plainly present these established details without speculation.
The frequency of updates varies by section. News pages are refreshed continuously as new reports are published and verified. The reference pages, however, are only refreshed when new, stable information necessitates an update, such as after an official announcement or a release. This ensures the reference material remains a reliable, factual resource, while the news section provides timely summaries of ongoing coverage.